Do you want to predict the overall profitability of your customers? Statistics Solutions’ Lifetime Value (LTV) Modeling analysis predicts the overall profitability of a customer (person or business) for a specific length of time. LTV is calculated over a certain number of years and discounted to today’s dollars, to define the lifetime value of a customer. The methods for calculating LTV vary across most products and industries.
While many industries can benefit from Net Present Value analysis, banking and insurance industries are common users of these solutions. Click here to learn more about Statistics Solutions’ Lifetime Value Analysis services.
